Tell us a little about yourself and your role in the company.
I’m a Co-Founder and CEO of Duck Duck Moose. I founded the company in 2008 with my husband Michael and our friend Nicci. The idea to create high-quality, intuitive apps for children was conceived when I saw my two-year-old daughter interacting with our new iPhones. It was a testament to the power of well-designed interactive experiences that even young children could figure out how to use the device. It was clear that the touch screen enabled children to interact with technology in a completely new way and it dawned on me that this new device afforded incredible potential for learning.
To date, we have created 21 different titles ranging from musical apps like Wheels on the Bus to creative play apps such as Draw & Tell and Superhero Comic Book Maker to curriculum-based titles like Moose Math, Pet Bingo, and Duck Duck Moose Reading.
What has been the main goal Duck Duck Moose has had for its apps?
We aim to provide enriching interactive experiences for kids to explore, create and learn. All of our apps are designed to be child-centered and child-directed. An important component of our design process is play testing with children. We play test with them in our office, in classrooms, and in homes.
Your range is quite unique in that you've developed apps both for absorbing and creating content, unlike many developers who focus on one type or the other. Was this a conscious decision from early on?
Yes. Our apps are structured around different play patterns and curriculum. We are constantly inspired by how we see kids learning both inside and outside the classroom. We have a range of titles that focus on specific literacy and math curriculum, as well as play patterns such as drawing, story telling, and expression.
Are there particular curriculum areas that you are looking to support/enhance through your apps?
We work closely with educators from the Stanford University School of Education to design the curriculum in our apps. Several of our titles are aligned with Common Core Standards:
Pet Bingo: K.OA, 1.OA.6, 1.NBT.4-5, 2.OA.2-3, 2.NBT.5-6, 2.NBT.8, 2.MD.6, 3.OA.7, 3.NBT.2-3, 3.MD.5, 4.NBT.4-5
Moose Math: K.CC.1, K.CC.2, K.CC.4, K.CC.6, K.OA.1, K.OA.2, K.OA.5, K.MD.2, K.MD.3, K.G.2, K.G.3, K.G.4, 1.OA.1, 1.OA.2, 1.OA.6
Duck Duck Moose Reading: RF.K.1d, RF.K.2d, RF.K.2e, RF.K.3a, RF.K.3b
Word Wagon: RF.K.1d, RF.K.2d
Park Math: K.CC.1, K.CC.6, K.OA.1, K.OA.2, K.OA.5, K.MD.2, K.MD.3, 1.OA.1, 1.OA.6
Are your apps aimed at a specific age of learner?
We have apps for kids from Preschool through Elementary School. For Elementary School, we have the following titles:
Moose Math – Kindergarten, Grade 1
Duck Duck Moose Reading - Kindergarten
Pet Bingo – Grades 1-4
Draw and Tell – All Grades
Superhero Comic Book Maker – All Grades
ChatterPix – All Grades
Is there one app that you're especially proud of?
Draw & Tell is an app that we’re especially proud of because we’ve seen how teachers and students are using it in the classroom. Students have created their own stories and movies, book reports, word problems, and avatars. This post shows some examples of what students have created.
Have you been pleased with the reception your apps have garnered so far? We’ve been really excited to see how children around the world are using our apps. Duck Duck Moose apps have received dozens of awards, including 18 Parents’ Choice awards, 18 Children’s Technology Review Editor’s Choice Awards, and a KAPi award for the “Best Children’s App” at the 2010 International Consumer Electronics Show.
Tell us a little about the new ChatterPix app.
ChatterPix gives any photo a voice. Students can draw a mouth on any photo, record their voice, and make the photo talk. ChatterPix is also our first free app.
We've already been thinking up numerous ways to harness ChatterPix across the curriculum. Is it interesting to see how different educators employ your apps in unique ways?
We’ve been blown away by the interesting ways that educators are using ChatterPix – with science, history, math, social studies and foreign languages. We’ve seen talking planets, talking presidents, talking penguins. We love seeing and hearing what students come up with. We’ve been learning about how ChatterPix has been used in the classroom through class blogs and tweets. We always love to see what kids are creating, so email your ChatterPix to us at or tweet us @duckduckmoose.
In general, how important do you think mobile technology is to the modern educator?
Mobile technology is an incredibly powerful tool for educators when used thoughtfully with high quality content.
What's next for the company? Can you tell us about any upcoming projects?
We have a talented team of designers, engineers, and educators who are working hard on a few projects, focused around exploration and expression. We’re not yet ready to announce specifics, but will be sure to let you know as we get closer to releasing our next product.
And finally- we have to ask- where did the name Duck Duck Moose come from?
We do a lot of brainstorming in our design process, and when coming up with our name we did the same. We were looking for a name that was playful but unique, and Duck Duck Moose stuck!
Caroline it was great speaking with you. Thanks for taking time out of your busy schedule for us!
Find out more about Duck Duck Moose at the official site.